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Jingdong book

金融猎手实战心经：资产管理、资金配置和资源整合

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Jingdong book

金融猎手实战心经：资产管理、资金配置和资源整合

Name: 金融猎手实战心经：资产管理、资金配置和资源整合
Brand: Jingdong book
SKU: 3111004801
Price: 73.89 USD
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50多位金融专业人士实战总结，涉及30多个金融细分业务领域！“信泽金”智库系列畅销书作者王巍全新力作！

Content Description

本书是50多位金融专业人士对自己实战经验的真实总结，旨在与广大金融从业者和投融资专业人士一起“切磋经验”，共同交流金融投行、资产管理、私募基金和产融结合的创新心得。

本书分为15章，涉及*新*热门的30多个金融细分业务领域，涵盖了创新模式、产品设计、风险管理和金融营销等核心议题，希望通过这种“文字交流”的方式对大家的金融实践工作有所启示或帮助。先后出版了“信泽金”智库系列图书，其中包括《房地产信托投融资实务与案例》、《金融信托投融资实务与案例》、《金融信托与资产管理》等，其作品受到了广大读者及专业人士的高度好评，“信泽金”智库系列图书在同类产品销售排行中也一直名列前茅！

Author Description

王巍，信泽金智库的创始人，信泽金教育的执行董事，“实践主义”金融培训的开拓者和领跑者，“非标准化”金融信息服务的实干创新者。

Catalogue

卷首语

第一章战略新兴产业投融资创新的金融之道
一、大健康产业的金融实战感悟：医疗投资“看上去很美”
二、农村金融的实战感悟：农信社向互联网金融和中高端服务的转型
三、金融资源整合投资的核心是人：教育产业的“人网投资”模式及其经营
四、从消费金融切人产业、服务和互联网：消费信托的业务模式与典型案例解析
五、“养老医疗金融”的产融结合实践思路梳理

第二章新三板与高成长企业资本运作的金融之道
一、企业挂牌“新三板”及上市的税务架构搭建与筹划
二、中小微企业面对资本市场需要纠正的几个常见误区
三、关于九鼎投资、中科招商、同创伟业、硅谷天堂、明石创新的实务视角对比分析——5家已挂牌（新三板）资产管理公司研究报告
四、金融视角的新三板基金样本分析：新三板信托业务的四大典型模式解读
五、新三板股份投资信托计划的金融实务法律解析
六、新三板信托基金业务的风险缓释措施实务分析

第三章私募股权投资和夹层基金的金融之道
一、契约型私募基金在投资运作中的热点和难点问题实务解析
二、产业投资基金的金融实务操作要点以及与产业的对接模式
三、资产管理类金融产品在“持股的进入阶段”如何防控风险——以信托持股为例
四、民营非上市企业股权投资项目的金融风控关键点——以信托法律合规审核为例

第四章资产证券化和结构化金融的创新之道
一、基于客户需求的资产证券化创新之路及其典型案例分析
二、热电联产企业资产证券化的实务操作要点解析
三、基建BT合同债权、融资租赁应收账款、小贷资产三类ABS实务案例解析
四、互联网金融与资产证券化的实务结合以及案例解析

第五章供应链金融与产业链金融的创新之道
一、保理融资：金融流动性过剩和实业产能过剩双重挤压下的商业信用管理创新
二、租赁业务的产融结合金融创新和新型资产管理模式实践梳理

第六章不良资产、风险资产和问题资产的“投资并购重整处置”创新之道
一、不良资产流通、处置和破产重整中的金融创新——以金融资产交易中心的实践为范本
二、戏说信托公司和银行的不良资产对接业务——“凤凰男”信托公司和“白富美”银行的爱情故事
三、不良资产、风险资产和问题资产的“收购处置”案例精选

第七章互联网金融与金融互联网化的创新之道
一、从创新实践看互联网金融的本质：基于“人性的连接”达成自由的价值交换
二、互联网金融发展的两大重点方向：资产证券化和股权众筹
三、P2P抵押债权转让模式在实践中的五大操作风险解析
四、互联网金融的战略布局解析：P2P网贷“富”途末路，“小而美”的差异化模式可期
五、“互联网信托”的实用出路：“屌丝”买信托产品和向信托公司融资的“梦与醒”畅想

第八章 PPP与地方政府基建投融资创新的金融之道
一、地方政府基建项目的投融资结构安排和金融创新之道
二、民营建筑企业在地方政府基建投融资业务中的实践要点及转型创新
三、PPP运作流程、模式选择、金融创新及其典型案例实务解析
四、地下综合管廊建设的PPP模式应用及其实务操作要点
五、关于金融行业借助PPP加速转型的实践思考——以金融信托机构为例
六、金融信托行业的PPP业务面临哪些实践难题以及如何破题
七、地方政府融资平台业务法律法规梳理及实务解析——政信合作业务未来何去何从

第九章房地产金融创新与不动产证券化的产融结合之道
一、从信贷模式到一揽子解决方案：房地产金融业务的实践经验与突围路径
二、地产轻资产时代：轻资产时代的地产金融服务模式探讨——轻重之间彰显行业变革，投管结合突破业务转型
三、房地产企业借助新三板突围的实战布局——这个世界会好吗？活下去才能等到
四、地产大资管时代：大资管时代的地产“资产管理业务”发展趋势探索——洞悉时势，追寻资管蓝海；顺势而为，打造核心能力
五、商业地产股权众筹“领投跟投”联合投资体的创新模式及其运营要点
六、地产大数据时代：互联网时代信息技术对房地产之影响与金融机构的服务对策——互联网助力地产行业升级，大数据开启智慧生活梦想
七、“首付宝”和私募REITs的创新——从现金流角度解析房地产金融产品背后的逻辑
八、地产新常态：地产行业的新常态与地产金融业务的新机遇——沉舟侧畔千帆过，病树前头万木春
九、旅游地产的真实投资价值与人文精神沉淀——抓住艺术的尾巴飞出梦境

第十章证券市场以及多层次资本市场的权益类资产管理创新之道
一、证券投资类资本市场业务的金融之道：六类主要业务的实践操作要点
二、上市公司并购中的“红筹回归”业务最新实务操作要点
三、关于对接上市公司员工持股计划的“资管产品”若干实务问题解析
四、股票研究的四重境界：最高境界是人性和哲学层面的研究

第十一章量化交易、对冲基金、期权期货及金融衍生品投资的创新之道
一、分级基金的创新产品设计、投资交易策略和实战操作要点
二、FICC类场外衍生品在结构化金融与跨境投融资中的业务模式及实用案例
三、FICC框架下与外汇、黄金结合的跨境人民币投融资业务创新实践解析

第十二章高净值客户资产配置与家族财富管理的金融创新之道
一、从“五个凡是”的负面清单看哪些信托产品符合刚性兑付的潜规则
二、高端财富管理的权益类产品筛选、资产配置和营销实务
三、定向增发、新三板、打新、FOF/MOM产品的营销要点及资产配置建议

第十三章产融结合的执行力：金融机构资产管理业务的转型与创新之道
一、银行投行与资管业务的产品设计、风险管理和“跨界”创新
二、金融信托从业者谈转型：春天来时我们还在才是成功！
三、消费金融的行业研究实践感悟：产业为本、管理为势、人性为魂、营销为器
四、银行“全资产经营”转型路径的实践思考
五、泛资管、大投行时代的金融机构混业经营展业路径之战略思考

第十四章并购重组、实业投行和资本运作的金融创新之道
一、企业并购重组金融实务操作中需注意的关键问题——以上市公司资源为主线的企业并购重组为例
二、资产管理机构参与证券市场并购重组及定向增发业务的实用投资模式和金融创新思路
三、银行投行业务的非标债权、股权融资及并购业务详解
四、并购重组项目的税收规则和税务筹划以及相关案例解析

第十五章资产管理创新业务的风险管理和法律合规实务
一、在建工程抵押在金融实务操作中的法律风险及应对措施
二、信托受益权设定质权与融资融券业务在金融实践中的法律问题解析
三、对赌协议在股权投资类资管业务实践中的运用要点及风险防控
附录：金融“信息人脉资本”创新整合的七年之痒

Book Abstract

《金融猎手实战心经：资产管理、资金配置和资源整合》：
过去几年经济的高速增长，大量的外汇流入最终都形成了我国现实中货币投放规模的逐年上升，但由于受到极为严格的外汇管制，资金无法出去，都只能沉淀在国内，最终在这个封闭的市场体系里东奔西逃，不断寻找突围的方式、不断推高资产的泡沫化。同时，这也形成了一件有意思的事情：那就是使得大量的金融机构在发放贷款上其实更倾向于投放给大中型企业，一方面因为这些企业体量大，能容纳更多的资金；另一方面也是因为在现实中的确大企业比小企业相对而言更容易评估风险。小企业的风险评估难度更大，而且所花的时间更多，其不确定性也更强，更反映出投入产出的严重不成正比。最终，这两个因素共同使得银行一窝蜂地挤人大中型企业中去，银行在面对这类企业的时候基本上丧失了议价能力，对于企业而言都倒逼着银行不得不发放极为便捷的流动资金贷款。
我曾在《浙江经济怎么了》这篇文章里提到过，什么金融创新，其实都比不过“流贷”，这个绝对是中国金融高度发达的畸形表现。所谓的供应链融资、保理融资等更贴近实体企业现实资金匹配情况的融资方式，跟“流贷”一比较，压根儿就无法推出，因为即使推出了，企业也不会选择使用。在这个世界上，没有比流动资金贷款更为便捷和符合客户心理的贷款产品了。反正你们别管那么多，只要给我钱，我到时候还就是了；你们管那么多干什么，不给“流贷”就别来找我了！客户的心态是很简单、直接、粗暴的，而你毫无办法。“流贷”带来最大的问题其实是客户的实际贷款需求是无法测算的，而且即使测算出来了，也无法约束企业的事后行为，加之很多企业都到不同的银行获取相同额度的流动资金贷款，最终表现为企业往往获得跟自身实际经营状况十分不匹配的贷款金额。
……

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