English

{{sellerTotalView > 1 ? __("sellers", {number: sellerTotalView}) : __("seller", {number: sellerTotalView}) }}, {{numTotalView > 1 ? __("items", {number: numTotalView}) : __("item", {number: numTotalView}) }}

View Cart & Check Out

Nickname

Let us know how to properly address you.

Update Your Name

xxxxxxx@yamibuy.com

Account Orders Favorites

Points 0

Coupons 0

Gift Card Balance $0.00

Sign Out

Change Your Zip Code

Inventory information and delivery speeds may vary for different locations.

Location History

We will notify you by email when the item back in stock.

Your email: {{remindEmail}}

Cancel

Jingdong book

大学生创新创业基础教程

View Cart & Check Out

{{buttonTypePin == 3 ? __("Scan to view more PinGo") : __("Scan to start")}}

Books Motivation & Success Venture Compulsory

Jingdong book

大学生创新创业基础教程

Name: 大学生创新创业基础教程
Brand: Jingdong book
SKU: 3112017161
Price: 48.26 USD
Availability: OutOfStock

{{__(":people-members", {'people': item.limit_people_count})}} {{ itemCurrency }}{{ item.valid_price }} {{ itemCurrency }}{{ item.invalid_price }} {{ itemDiscount }}

Ends in

{{ itemCurrency }}{{ priceFormat(item.valid_price / item.bundle_specification) }}/{{ item.unit }}

{{ itemCurrency }}{{ item.valid_price }} {{ itemCurrency }}{{ priceFormat(item.valid_price / item.bundle_specification) }}/{{ item.unit }} {{ itemCurrency }}{{ item.invalid_price }} {{itemDiscount}}

Sale ends in

Sale will starts after Sale ends in

{{ __( "Pay with Gift Card to get sale price: :itemCurrency:price", { 'itemCurrency' : itemCurrency, 'price' : (item.giftcard_price ? priceFormat(item.giftcard_price) : '0.00') } ) }} ({{ itemCurrency }}{{ priceFormat(item.giftcard_price / item.bundle_specification) }}/{{ item.unit }}) Details

Best before

Currently unavailable.

We don't know when or if this item will be back in stock.

Unavailable in your area.

Sold Out

Details

Full product details

Content Description

《大学生创新创业基础教程》主要分为以下几个部分：第一章创新赢得未来；第二章创新创业训练项目；第三章创业者与创业团队；第四章识别创业机会；第五章筹集创业资本；第六章开办新创企业；第七章新创企业管理；第八章新创企业成长等。

Catalogue

第一章创新赢得未来
第一节创新概论
一、创新的含义
二、创新的特性
三、创新的类型
第二节创新意识
一、创新意识的内涵
二、创新意识的价值
三、创新意识的类型
第三节创新能力
一、发现问题的能力
二、流畅的思维能力
三、变通的能力
四、独立创新的能力
五、制订方案的能力
六、评价的能力
第四节创新方法
一、头脑风暴法
二、综摄法
三、形态分析法
四、信息交合法
五、“5W2H”法
六、奥斯本检核表法
七、发明问题解决理论（TRIZ）
八、六顶思考帽法
第五节创新思维
一、创新思维的概念
二、创新思维的特征
三、创新思维模式
第六节创新型人才培养
一、由“中国制造”到“中国创造”
二、大学生是创新的中坚力量
三、创新型人才的内涵与特征
第七节创新思维训练
一、逆向思维训练
二、横向思维训练
三、换位思维训练
四、求同思维训练
五、求异思维训练
六、迂回思维训练
七、头脑风暴式思维训练
八、分析列举式思维训练

第二章创新创业训练项目
第一节创新创业训练项目简介
一、国家级大学生创新创业训练计划
二、“挑战杯”全国大学生系列科技学术竞赛（简称“挑战杯”）
三、全国大学生数学建模竞赛
四、全国大学生节能减排社会实践与科技竞赛
五、全国大学生工程训练综合能力竞赛
六、全国大学生电子设计竞赛
七、全国大学生智能汽车竞赛
八、“蓝桥杯”全国软件和信息技术专业人才大赛
九、中国大学生计算机设计大赛
十、全国大学生广告艺术大赛
十一、全国信息技术应用水平大赛
十三、“外研社杯”全国英语系列竞赛
十三、全国口译大赛（英语）
十四、“未来伙伴杯”智能机器人大赛
十五、科研类全国航空航天模型锦标赛
十六、全国大学生电工数学建模竞赛
十七、“好丽友杯”大学生公益梦想实践大赛
十八、中国大学生数学竞赛
十九、全国大学生网络商务创新应用大赛
二十、美国大学生数学建模竞赛（MCM／ICM）
二十一、国际大学生程序设计竞赛（ACM／ICPC）
二十二、全国大学生电子商务“创新创意创业”挑战赛
二十三、“Revit”杯全国大学生可持续建筑设计竞赛
二十四、全国大学生英语竞赛
二十五、全国三维数字化创新设计大赛
二十六、全国大学生结构设计竞赛
二十七、全国大学生机械创新大赛
二十八、全国周培源大学生力学竞赛
二十九、全国计算机仿真大赛
三十、全国大学生化学实验邀请赛
三十一、中国动漫金龙奖（CACC）
三十二、中国国际动漫节金猴奖大赛简介
三十三、中国大学生广告艺术节
三十四、IDEA-XJTU国际英语辩论赛
三十五、全国大学生“用友杯”沙盘模拟经营大赛
三十六、全国大学生化工设计竞赛
三十七、甘肃省大学生创新创业系列竞赛
第二节创新创业项目竞赛指导
一、大学生参加活动应注意的问题
二、“挑战杯”竞赛选题指导
三、数学建模竞赛指导
四、网络大赛竞赛指导

第三章创业者与创业团队
第四章识别创业机会
第五章筹集创业资本
第六章开办新创企业
第七章新创企业管理
第八章新创企业成长
参考文献

Book Abstract

《大学生创新创业基础教程》：
创新需要多向思维，仅有流畅的能力是不够的，还需要变通的能力。因为流畅性强调产生设想的数量，如果只是在同一类型上做出众多反应，那么就会形成思维定势。比如说铅笔的用途，就只能说出“写字、写信、写文章”之类，这样就显得僵化、呆板，不能变通。一般来说，在众多的反应中，反应的类型越多，变通性就越高。变通性不只是反映思维的广度，还反映思维的维度及其多样化。单一不能变通，多样才能灵活。变通的类型有性质变通、方向变通、时间变通、形状变通、功能变通、蕴含变通等。要提高灵活的能力，就必须克服思维定势，打破传统的思维习惯。变通的能力，必须以广博的学识为基础，有了广博的知识，才能左右逢源。
四、独立创新的能力
独立创新的能力是一种寻求不同寻常的思想和新奇的、独特的解决问题的能力。能想出别人想不出来的观念，看出别人看不到的问题。它是一种求新求异的能力。具有独创能力的人往往与他人不同，独具卓识，能提出新的创见，做出新的发现，实现新的突破，具有开拓性。而缺乏独创能力的人，只会一味地模仿和一味地盲从，只知道遵从传统习惯，他们每天都进行一些重复性的活动，说一些千篇一律的话。如果只是依靠吸收、模仿、学习等重复的方法，而不进行变革、突破，就不可能创新。独创能力是创新能力最本质、最重要的核心要素，它反映了一个人创新能力水平的高低。同时，独创能力是人们在创新活动的各个阶段或各个领域都需要具备的最基本的能力要素，无论在技术产品开发上，还是在生产、管理和市场开拓上，甚至在日常学习和生活中，都需要运用独创能力。例如，失眠是一种疾病，人们都认为只有吃药才能治愈。可是瑞士一家公司与众不同，他们想到了吃药以外的一种更简单、更实用的方法。这家公司开发出一种能促使失眠者很快睡着的录音磁带，上面录的都是“废话”。人们都讨厌听废话，但多数人从未想到过利用它来为人服务，这是一个具有独创性的创新产品。
一般人的创新能力，大体是流畅性第一，变通性次之，独创性最低。独创能力是最重要也是最难的。它主要体现在两个方面：一是打破常规，追求与众不同；二是求新求异的有机结合。打破常规就要求思维具有批判性。所谓批判性思维，就是对要解决的问题所依据的条件进行反复推敲，对计划、方法和方案等反复考察，不盲从、不迷信、不拘泥于现成结论，大胆推翻原有结论，提出新思想。
……

Introduction

Specifications

Brand

Jingdong book

Brand Origin

China

Disclaimer

Product packaging, specifications and price are subject to change without notice. All information about the products on our website is provided for information purposes only. Please always read labels, warnings and directions provided with the product before use.

View Full Terms of Use

Scan to Share

Add to favorites

{{ $isZh ? coupon.coupon_name_sub : coupon.coupon_ename_sub | formatCurrency }}

Clip coupons

Quantity

{{buttonTypePin == 3 ? __("Scan to view more PinGo") : __("Scan to start")}}

Sold by JD@CHINA

Ship to

Free shipping over 69

Genuine guarantee

View details

Region

Added to Cart

Keep Shopping

More to Consider

Coupons

Clip Clipped Over

Expires soon {{ formatTime(coupon.use_end_time) }}

Share this item with friends

Cancel

Yami Gift Card

Get this exclusive deal when paying with gift card

Terms and Conditions

Gift card deals are special offers for selected products;

The gift card deals will automatically be activated if a customer uses gift card balance at check out and the balance is sufficient to pay for the total price of the shopping cart products with gift card deals;

You will not be able to activate the gift card deals if you choose other payment methods besides gift card. The products will be purchased at their normal prices;

If your account balance is not enough to pay for the products with gift card deals, you can choose to reload your gift card balance by clicking on the Reload button at either shopping cart page or check out page;

Products that have gift card deals can be recognized by a special symbol showing 'GC Deal';

For any additional questions or concerns, please contact our customer service;

Yamibuy reserves the right of final interpretation.

Sold by Yami

Service Guarantee

Free Shipping over $49

Easy Returns

Ships from United States

Shipping

United States

Standard Shipping is $5.99 (Excluding Alaska & Hawaii). Free on orders of $49 or more.

Local Express is $5.99 (Available in Parts of CA, NJ, MA & PA). Free on orders of $49 or more.

2-Day Express (Includes Alaska & Hawaii) starts at $19.99.

Return Policy

Yami is committed to provide our customers with a peace of mind when purchasing from us. Most items shipped from Yamibuy.com can be returned within 30 days of receipt of shipment (For Food, Beverages, Snacks, Dry Goods, Health supplements, Fresh Grocery and Perishables Goods, within 7 days of receipt of shipment due to damages or quality issues; To ensure that every customer receives safe and high-quality products, we do not provide refunds or returns for beauty products once they have been opened or used, except in the case of quality issues; Some products may have different policies or requirements associated with them, please see below for products under special categories, or contact Yami Customer Service for further assistance).
Thank you for your understanding and support.

Learn More

Sold by Yami

Terms and Conditions of Yami E-Gift Card

If you choose “Redeem automatically” as your delivery method, your gift card balance will be reload automatically after your order has been processed successfully;

If you choose “Send to Email”as your delivery method, the card number and CVV will be sent to the email address automatically;

Any user can use the card number and CVV to redeem the gift card, please keep your gift card information safely. If you have any trouble receiving email, please contact Yami customer service;

Yami gift card can be used to purchase both Yami owned or Marketplace products;

Yami gift card will never expire;

Yami gift card balance does not have to be used up at once;

Return Policy

Gift card that has already been consumed is non-refundable.

Sold by JD@CHINA

Fulfilled by Yami

Service Guarantee

Free Shipping over $49

Easy Returns

Ships from United States

Shipping

United States

Standard Shipping is $5.99 (Excluding Alaska & Hawaii). Free on orders of $49 or more.

Local Express is $5.99 (Available in Parts of CA, NJ, MA & PA). Free on orders of $49 or more.

2-Day Express (Includes Alaska & Hawaii) starts at $19.99.

Return Policy

You may return product within 30 days upon receiving the product. Items returned must be new in it's original packing, including the original invoice for the purchase. Customer return product at their own expense.

Sold by JD@CHINA

Yami-China FC

Service Guarantee

Cross-store Free Shipping over $69

30-days Return

Yami-China FC

Yami has a consolidation warehouse in China which collects multiple sellers’ packages and combines to one order. Our Yami consolidation warehouse will directly ship the packages to your door. Cross-store free shipping over $69.

Return Policy

You may return products within 30 days upon receiving the products. Sellers take responsibilities for any wrong shipment or missing items. Packing needs to be unopened for any other than quality issues return. We promise to pack carefully, but because goods are taking long journey to destinations, simple damages to packaging may occur. Any damages not causing internal goods quality problems are not allowed to return. If you open the package and any quality problem is found, please contact customer service within three days after receipt of goods.

Shipping Information

Yami Consolidation Service Shipping Fee $9.99(Free shipping over $69)

Sellers in China will ship their orders within 1-2 business days once the order is placed. Packages are sent to our consolidation warehouse in China and combined there. Our Yami consolidation warehouse will directly ship the packages to you via UPS. The average time for UPS to ship from China to the United States is about 10 working days and it can be traced using the tracking number. Due to the pandemic, the delivery time may be delayed by about 5 days. The package needs to be signed by the guest. If the receipt is not signed, the customer shall bear the risk of loss of the package.

Sold by JD@CHINA

Service Guarantee

Free shipping over 69

Genuine guarantee

Shipping

Yami Consolidated Shipping $9.99(Free shipping over $69)

Seller will ship the orders within 1-2 business days. The logistics time limit is expected to be 7-15 working days. In case of customs clearance, the delivery time will be extended by 3-7 days. The final receipt date is subject to the information of the postal company.

Yami Points information

All items are excluding from any promotion or points events on Yamibuy.com

Return Policy

Download the Yami App

Feedback

Back Top

Reviews{{'('+ commentList.posts_count + ')'}}

Have your say. Be the first to help other guests.

Write a review

{{i}} star

{{i}} stars

{{ parseInt(commentRatingList[i]) }}%

{{ showTranslate(comment) }}Show Less

{{ strLimit(comment,800) }}Show more

Show Original

Show All

{{ formatTime(comment.in_dtm) }} VERIFIED PURCHASE {{groupData}}

{{ comment.likes_count }} {{ comment.likes_count }} {{ comment.reply_count }} {{comment.in_user==uid ? __('Delete') : __('Report')}}

{{ showTranslate(comment) }}Show Less

{{ strLimit(comment,800) }}Show more

Show Original

Show All

{{ formatTime(comment.in_dtm) }} VERIFIED PURCHASE {{groupData}}

{{ comment.likes_count }} {{ comment.likes_count }} {{ comment.reply_count }} {{comment.in_user==uid ? __('Delete') : __('Report')}}

No related comment~

Load more reviews

Review

{{ showTranslate(commentDetails) }}Show Less

{{ strLimit(commentDetails,800) }}Show more

Show Original

Show All

{{ formatTime(commentDetails.in_dtm) }} VERIFIED PURCHASE {{groupData}}

Please write at least one word

Comments{{'(' + replyList.length + ')'}}