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Jingdong book

新物种起源：互联网的思想基石

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Jingdong book

新物种起源：互联网的思想基石

Name: 新物种起源：互联网的思想基石
Brand: Jingdong book
SKU: 3118115751
Price: 32.88 USD
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1859年出版的达尔文《物种起源》，是改变人类文明进程的伟大著作。
进化论，将生存斗争下自然选择的力量，摆在了神创论的对立面，成为资本主义工业革命思想解放的灯塔。
黑格尔所言的“直立行走的人”，自此有了地史演变、人种进化的科学依据。
理性的、个体的人，从此成为大写的人。
150年后，当互联网将这个世界紧密联接起来的时候，新的物种诞生了。
懂得计算、学会思考、独立行走的人，在达尔文残酷的“生存斗争”中，一次又一次向征服世界的巅峰挺进：机器丰富人的机能；商业法则证明人的天性；民主制造人的梦想；数学公式增添人的胆识。
当计算机和互联网作为千万种神奇机器的一种，在遍地开花、四处蔓延的时候，人们绝对没有想到，这个“神奇精灵”，正显现出“逃离人的掌控之外”的诡异特性。“人的机器化和机器的生命化”，是互联网思想家凯文。凯利16年前的真知灼见。
行走在“人算”和“天算”边缘的现代智人，面临达尔文“天择”还是“人择”的原始困顿。
新的物种已然诞生。但，她所植根的土壤远未超越达尔文时代。洞悉新物种的行为和习性，需要从思考支撑这一新文明的“新土壤”开始。
这是一部看上去较为松散的对话集。姜奇平和段永朝，作为中国互联网思想始终不渝的追寻者和思考者，他们试图在穿越文明史的对话中，重新审视互联网这一文明创建的伟大力量，探究源于、但不同于工业革命思想基石的达尔文主义，在新文明构建中，发生了哪些根本性的变化。
对话将围绕“文明演进”的主线，大致按照三条线索展开——
1、文明演进的驱动力（自然，科学，社会）
1）标准版史书的历史观
从大历史的角度，审视层次递进、“时间导向”的历史观之缺陷
2）工业文明的创生
时钟隐喻：秩序与规律；人的解放；启蒙运动
3）科学技术扮演何种角色
自然的怯魅；科学的“壮胆时代”，所向披靡
4）器与道：东方的视角
围棋与象棋的比较：修为与博技，表与里
5）文明中人的焦虑
永恒＋普适＝传承之梦与断裂之惧
2、文明转向（哲学，经济学，社会学，科学技术）
1）哲学转向：从本体到现象
2）自由，财富与发展：从交易到交往
3）社会的生态构造：从个体到关系
4）第三种文化是否可能，如何可能？
3、新文明的思想基石（心物一元；公共空间；自组织；活性；共生演进）
1）知行合一：超越二分法
2）流动的公共空间：动态，瞬间，沉浸，涌现
3）共生演化

Author Description

姜奇平，中国社会科学院信息化研究中心秘书长，《互联网周刊》主编，CECA国家信息化测评中心副主任，中国信息经济学会常务理事，中国电子商务协会常务理事。中国网络文化启蒙者之一，中国“数字论坛”发起人之一，青年经济学者，著名IT评论家，IT界“奇平视点”专栏作家，《北京青年报》1999年财富风云人物之一，2007年获中国传媒思想贡献奖，2009年当选中国互联网10位启蒙人物。主要著、译作包括《后现代经济》、《长尾战略》等。

Catalogue

引子
从乔布斯说起
乔布斯是一种『禅』
两种文化的背离
为什么谈『新物种』
新物种的三个层面
心物—体的挑战
苹果成功的寓意
心与物的关系
追溯新物种的特征
不用『心』思考，是无法理解互联网的
焦虑的语境
对科学的两种焦虑
追溯到文艺复兴是不够的
科学如何脱胎于对万能上帝的信仰
中世纪的文化断层
科学是如何变成『主义』的
盛产『主义』的地方
科学主义是如何歪曲历史的
『主义』与『灵魂』
理性的基础是什么
什么是灵魂
祛魅的『烘干机』
理性与灵魂
互联网的灵魂是『湿』的
万物有灵论的复兴
秩序如何诞生
自然．并不等于秩序
秩序是一个隐喻
嵌入芯片的人，还是人吗
文明尺度的『大』与『小』
自我指涉的困境
双重自我意识
远古时期的思想化石
古希腊神话中的乱伦
焦虑的成分
秩序感的来源
恐惧、安逸和秩序
被放逐的沉思与冥想
乔布斯的焦虑、笛卡尔的沉思与拉康的不思
沉思是对意义的洞察
意义和价值的区别
笛卡尔玷污了反思
回到『不思』的状态
疯癫，对奴役身体的自然控诉
身体是一个哲学问题
面对悖谬的疯子
重新审视身体
乔布斯的价值就是解放身体
新物种起源的三个方面
再谈新物种是什么
蚁穴和蜂巢
傻瓜完胜的群体法则
群体是有机体
网络的群体智慧
进化论与复杂性
理解复杂系统的三个例子
阿罗不可能定理与选举悖论
斯宾塞的柠檬市场
非合作博弈
『活』的互联网
互联网返祖隐喻
群体的活性
群体社会的内在逻辑
好公民，还是好人
信息对称是常态
满大街都是摄像头……
多次重复博弈
数字化上帝
噪音、失控与老大哥
老大哥失去了存在的必要
『人民调解员』
陪老大哥一起玩
占领华尔街的幽默感
有钱的新穷人
大家一起来跳舞
身体的解放
新物种：一种新的人机共同体
『不食周粟』是不可能的
脑机接口与大脑隐喻
再谈本书的主旨
文明转向
对前半部的回顾
泛灵与理性的结合
新物种与心物一元
心与物只是隐喻
灵性超越心物
酒神精神的复活
隐喻是不同文本间的对话
两分法与哲学转向
《宫娥》的隐喻
辞典悖论
记忆、文本与意义
意义的在场
记忆重构：文明转向的征兆
主体重构：多重主体的诞生
主体就是个体吗
IT最大的问题是忽略主体
活出多个自我
以自由软件为例
被绑架的商业逻辑
『顾客是上帝』是个传说
争夺车间的控制权
日常生活的殖民化
公共精神的衰落
作为赝品的消费者自主权
圈养与放养（1）
巴塔耶的耗散
巴赫金的狂欢节
疯子会跑出来
不怯场
凡·高的常态化
圈养与放养（2）
带毒运行的风险
圈养与放养的错位
放养的经济学
为什么说贪婪驱逐了『爽』
经济学老态龙钟了
习惯与惯习
两分法的羁绊
两种后现代主义
身份与狂欢
裸体浴场与隐私
与位置相关的自我
从交易到交往
消费社会的兴起
社会计算：推荐引擎的革命
自组织需要移情别恋
陌生人间的信任
交易与交流的区别
放养幸福
防止怪物与制造快乐
被误读的免费
造乐者的新商务
自组织：圈养免费．放养收费
自组织的权力网络
轻资产改变游戏规则
组织2.0：关注体验而非所有权
山寨就是拒绝宏大叙事
高潮迭起的快感
所有权批判
支配权与使用权的分离
把托尔斯泰的书拆开卖
知识产权老了
新知识产权的场景
曹雪芹是怎么饿死的
资本的成瘾性格
后现代思潮的断裂
一劳永逸的哲学图谋
后现代叙事与微电子技术的兴起
聚合科技想干什么
心物一元与聚合科技
思想的失职和文化的荒芜
从算法到控制术
用生命的观点看待物质
大洪水的隐喻
早期科学思想的起源
地中海文明猜想
从大尺度看文明进程
神与仙
信息的本质：跨越人与自然
信息的意义是什么
空间的哲学转向
重新发现列斐伏尔
空间的价值在于共时性
投胎到互联网
空间的复活
『有尊严地放手』
开放社会与负熵
新文明以『呼吸』为生命
空间复活的三个方面
新文明是『活j的
信息技术：工业革命的反动
技术的所指和能指
空间的呼吸和际遇的流动
空间的因缘际会
互联网的青春期，还是胚胎期
『为人民服务』升级版
政治仿真
正当性取代合法性
最忧虑的是教育
让孩子去玩吧
图像认知的重要性
快乐的未来
后记

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